Posts Tagged ‘ message ’

Jan
21/
09

The dangers of bumperstickers.

by Michael Buckingham

Thanks @shawnwood for the laugh. People really do take themselves (and yes, church) too seriously sometimes.

Voice Mail Message by lifechurchtv

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Dec
29/
08

Are you sending mixed messages?

by Michael Buckingham
Are you sending mixed messages?

First let me be very clear…I’m not making fun of you and I’m not trying to pick on you. If you your guilty of some of what I’m about to talk about, I’m bringing something to your attention to give…

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Nov
07/
08

Doing 4% less does not = 4% less

by Michael Buckingham

I’ve been saying this for years…but if you haven’t believed me by now, maybe you’ll believe the mac daddy of remarkable Seth Godin:

Doing 4% less does not get you 4% less.

Doing 4% less may

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Nov
06/
08

Obama and McCain’s church lessons

by Michael Buckingham

There are SO many things we can learn from the presidential campaigns of both of these gentlemen. There hasn’t been an election with anything close to this in terms of lessons in marketing. Let me just give you a couple…

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Nov
27/
07

7 elements of a moving message

by Michael Buckingham

I’ll say it over and over…great design is much bigger than pretty pictures. If it looks good but doesn’t communicate, it will be ineffective. If it communicates but doesn’t move people it’s useless. Kem Meyer has a great

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