Posts Tagged ‘ being noticed ’

Nov
07/
08

Doing 4% less does not = 4% less

by Michael Buckingham

I’ve been saying this for years…but if you haven’t believed me by now, maybe you’ll believe the mac daddy of remarkable Seth Godin: Doing 4% less does not get you 4% less. Doing 4% less may very well get you 95% less. That’s because almost good enough gets you nowhere. No sales, no votes, no [...]

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