This post in the Church Marketing Lab reminded me of some very creative advertising located where else…the bathroom. A great example of looking at things from a different perspective. Who ever thought that you could use a urinal to sell a mini cooper or raise awareness with toilet paper? These ideas work not because they [...]
Move over blimp, someone wants your airspace. Using a soapy foam type substance, Flogos, will launch your cloud-like logo into the sky. The flogo clouds currently come as large as 48 inches and they are working on a 6-foot cloud. The Flogo machine works much like a Play-Doh Fun Factory. A boxlike contraption produces a [...]
It doesn’t get bigger than a billboard in church marketing…well, unless you make the unfortunate choice of a giant Jesus statue…so what do you put on such a thing? It’s the size that gets many in trouble…more size, more content, right? Wrong. 7 words max. Your biggest challenge is catching people’s attention. You need come [...]