May
14/
10

(thankfully) had a bad day.

by Michael Buckingham
(thankfully) had a bad day.

It was a rough day today. The plate was already full:

working on the launch of the new sites of churchmarketingsucks and cfcclabs
looking at some things for the church marketing lab
2 new logo projects

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Apr
22/
10

The forgotten stage of sketching

by Michael Buckingham
The forgotten stage of sketching

This is the third stage of Ty’s logo project with Rainier Christian Church’s logo. This is the most challenging, most skipped, and most important stage. Sketching.

Ty isn’t an illustrator so at first this seemed like a silly stage. You…

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Apr
05/
10

Raise the Resurrection.

by Michael Buckingham
Raise the Resurrection.

I’m not a big fan of the cross as the main symbol for what Christ has done for us (and yes that goes for logos too.) I’d propose that we be more focused on the hope of Christ than his…

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Mar
26/
10

Ty’s logo project : moodboard

by Michael Buckingham
Ty’s logo project : moodboard

We just wrapped up the next stage of Rainier View’s logo development, the moodboard. Once we’ve gone through the questions we ask to get inside their personality as a church, discuss some of their answers, ask a few more…

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Mar
25/
10

Who are you?

by Michael Buckingham
Who are you?

I recently changed my profile pic on twitter, facebook, etc. I was surprised at the response and the feeling that came along with that. It was freeing, like the beginning of letting people know who I really I am.

Before…

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Mar
15/
10

Ty’s logo project : Getting to know you

by Michael Buckingham
Ty’s logo project : Getting to know you

I’m really excited that Rainier View Christian Church is partnering with Ty for his first logo project. His eagerness is contagious, it’s a good reminder to love the work we do as I see his eyes light up as…

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Mar
10/
10

A branding lesson from some ducks.

by Michael Buckingham
A branding lesson from some ducks.

5 star hotel:

no coffee maker
no fridge
average rooms

I’d expect 3, maybe 3.5 stars.

But then there are the ducks.

Every day, twice a day there is the “marching of the ducks”. The ducks march…

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Mar
09/
10

Free NAB admission

by Michael Buckingham
Free NAB admission

Just received an email with an offer to you for an NAB pass that includes the exhibit floor, the Opening Keynote and State of the Industry Address, Info Sessions, Content Theater, Destination Broadband Theater and Exhibits. Just register

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Mar
03/
10

You+My Son = $250 logo

by Michael Buckingham
You+My Son = $250 logo

Recently, my son expressed a greater interest in what I do with Holy Cow! Creative, design, marketing, churches, etc. I love…well, I love that my son wants to learn about what his dad does, I mean come on, but…

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Feb
15/
10

Showing up isn’t success

by Michael Buckingham
Showing up isn’t success

My struggle with technology continues. I continue to wrestle with innovation. I know, I’m not supposed to, I’m supposed to be cutting edge, with all the latest tech, gadgets and gizmos…but I’m not sure it’s all working like it should.…

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