Feb
13/
08

“It’s Better To Be Down By Four, Than By Three”

by Michael Buckingham
“It’s Better To Be Down By Four, Than By Three”

That’s a quote from Eli Manning in an interview after winning Super Bowl XLII. At first glance it seems that he must have gotten hit too hard, after all a field goal wouldn’t be too hard to tie the game…

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Feb
11/
08

From caves to computers : a history of design

by Michael Buckingham
From caves to computers : a history of design

Many think of graphic design to be something belonging to recent history, birthed by big brands. Graphic design, or visual communication, has in fact existed for thousands of years.

The History of Visual Communication gives a brilliant visual history…

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Feb
05/
08

My [fill in the blank] doesn’t understand

by Michael Buckingham
My [fill in the blank] doesn’t understand

It’s one of the most frustrating things in the world of church marketing. The people around you, maybe it’s the church administrator, maybe it’s the church board, or even the pastor, don’t understand the impact of marketing and excellence in…

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Feb
04/
08

Where did the great Super Bowl commercials go?

by Michael Buckingham
Where did the great Super Bowl commercials go?

I don’t follow football religiously, I can’t tell you who won the AFC last year or anyone’s record. Fortunately, I do enjoy watching the game because what is normally my highlight of the Super Bowl was a complete disappointment this…

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Jan
31/
08

Stop stealing from sinners

by Michael Buckingham
Stop stealing from sinners

I was chatting with Terrell Sanders of ministryCOM and during our conversation, we were talking about the possibility of speaking on sermon branding at the conference, we stumbled upon a pet peeve of mine. Church “creatives” stealing ideas from…

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Jan
28/
08

Sermon series highlight: Grow Up Great

by Michael Buckingham
Sermon series highlight: Grow Up Great

This sermon series, for Sam Rijfkogel at Grand Rapids First, is all about pressing towards greatness. The series was also attached to their Vision Sunday, Martin Luther King day and Sanctity of Life day – A tall order.

We quickly…

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Jan
22/
08

More than just a birthday card

by Michael Buckingham

Yep. It’s my birthday. [cue music] Along with that came one of the best compliments, a birthday card from someone whom most would call a client. Joe and I have worked together for a bit over a year and one…

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Jan
21/
08

Is there such a thing as going to far?

by Michael Buckingham
Is there such a thing as going to far?

I love originality. Sadly we have a severe lack of creativity in the church today. We copy the church down the street, rip off the latest TV show and we even are even preaching the same exact stock messages.…

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Jan
15/
08

Apple doesn’t steal ideas, they take inspiration

by Michael Buckingham
Apple doesn’t steal ideas, they take inspiration

We who serve the creator should be the most creative.

We serve a creative God and I believe He pours creativity into us. And yet instead of setting the pace, the church chases other people’s ideas. They steal the title…

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Jan
11/
08

The billboard formula (hint: less is more)

by Michael Buckingham
The billboard formula (hint: less is more)

It doesn’t get bigger than a billboard in church marketing…well, unless you make the unfortunate choice of a giant Jesus statue…so what do you put on such a thing?

It’s the size that gets many in trouble…more size, more…

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