by Michael Buckingham
“With many such parables he spoke the word to them as they were able to understand it. Without parables he did not speak to them, but to his own disciples he explained everything in private.” Mark 4:33-34
Notice why Jesus…
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Tags: parables
by Michael Buckingham
Annual reports are not easy beasts to tame from a marketing standpoint. Some might even wonder what this has to do with church marketing since your annual report isn’t even on the radar. After all it’s just a bunch of…
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Tags: annual report, growth, ministry
by Michael Buckingham
Tony Morgan has announced that he will be writing a new book tentatively titled Killing Cockroaches and 100 other Stories and Strategies for Leaders. I for one can’t wait to hear how cockroaches and ministry tie together and even…
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Tags: book, prayer, tony morgan
by Michael Buckingham
Church marketing sucks has a new poll asking what church marketing mistakes you make most often. Tow of the answers caught my attention in particular and not just because they are currently the top 2:
Not thinking about marketing, even…
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Tags: church marketing, growth, mistakes
by Michael Buckingham
And the winner is: Welcome to Scotland.
I really just don’t know what to say.
I believe in investing in marketing and branding…obviously…but please don’t ever waste it. And remember when you throw together a postcard without creative thought,…
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Tags: $250, 000, scotland, tagline
by Michael Buckingham
Wow. I think this just might be the most creative concept I’ve seen…certainly the most creative for an annual report.
I came across this annual report, titled “Well Done” for the food company, Podravka. From the moment you are…
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Tags: aluminum foil, annual report, well done
by Michael Buckingham
The Christmas tree is up, lights are lit…how’s your Christmas marketing coming along? In case you haven’t started, and in case you don’t work with us (shame on you) here is a link to some Christmas icons in vector,…
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Tags: christmas, free, graphics, vector
by Michael Buckingham
I love working with pastors and ministry leaders, I love being a part of the vision. To keep the love, here’s a great post at church marketing sucks about how to work with a company like Holy Cow Creative.…
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Tags: contracting, partner
by Michael Buckingham
Last month Chad was running in the Chicago marathon and about halfway fell dead. Today is his birthday and I’d like to take a moment and share a few things that I learned from his…
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Tags: chad schieber
by Michael Buckingham
I’ll say it over and over…great design is much bigger than pretty pictures. If it looks good but doesn’t communicate, it will be ineffective. If it communicates but doesn’t move people it’s useless. Kem Meyer has a great…
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Tags: change, communication, message