Holy Cow is for sale.
One of my business advisors (also my father in-law) has challenged me a number of times with the question:
“are you building a business or creating a job for yourself”
I see a lot of people who call themselves business owners but as Bruce points out what they’ve really done is create a job for themselves. They don’t own it, it owns them.
I don’t just want a job.
I own a business.
But I don’t want to just own a business.
I’ve lately realized that those aren’t my only choices. I didn’t start Holy Cow so that I could have a large agency, though we’ve certainly been blessed with growth, I started Holy Cow to bring change to the way the church communicates, to help make the bride of Christ beautiful.
You can create a job, you can build a business or you can create a movement and platform. And that’s my goal with Holy Cow. To create a platform, a movement, focused on ministry. I call that Holy Cow, and the IRS sees it as business. But it’s not about the business, I could sell it today and little would change.
So no, I’m not selling Holy Cow, but I am looking at it less and less as a business. So go ahead and buy it. I’m not holding on to it as tightly. In fact I’m currently working on some things that aren’t Holy Cow and certainly not all about Michael Buckingham, but that will serve as a platform to build a movement towards greater communication within the church.
*That said, if Google decides to buy Holy Cow! along with Yahoo! I’ll take those millions and continue to build a movement of the church once again being the most creative place on the planet. Because the God we serve poured his creativity in us and as the bride of Christ we must be beautiful. Oh, and I’ll buy a jet.
What are you building?
