A church marketing checklist…to keep the love

I love working with pastors and ministry leaders, I love being a part of the vision. To keep the love, here’s a great post at church marketing sucks about how to work with a company like Holy Cow Creative. At the heart of it is what I’ve always said…I want to be a partner not simply a vendor, an extension of your team not a stranger that comes in once in a while.

Here are his 9 points along with how I think we rate.

1. Architect vs. Contractors : I want to take part in the ministry, to speak into it…so I’m more architect than contractor.

2. Build the relationship : This is a huge part of Holy Cow…we want to link arms with the ministries we work with.

3. Freebies ain’t free : So true, not easy to swallow and not the easy path…but the path that ends in excellence isn’t free.

4. Avoid the temptation to trade : I haven’t worked with any pastors who have a jet…I’d be tempted to trade.

5. The “busy” test : We’ve got this covered…we’re blessed to be consistently working even in times when it should be ‘dry’ but we also keep balance to give your ministry all the attention it needs and deserves.

6. Pay by project, not by the hour : We’ll never work hourly : in fact you can even pay by the month.

7. Gang-up changes : Yes ,please…we want good communication and sometimes that means in bigger chunks.

8. Be careful with the “award winners.” : We’ve won awards, and honestly that feels good…but it’s still about people and ministry.

9. Find a freelancer in the CFCC Freelance Lab : We’re in there…or find us directly.

Check it out and if that sounds like you let’s talk about how we can create communications are compelling, relevant and original! I think I’ll use come back to some of these points and expand further on them in a future post.

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