Keep preaching this good stuff, Michael!!! Churches are quick to tell all to give it their all on whatever they touch…it is amazing when they lead by example.

Keep preaching this good stuff, Michael!!! Churches are quick to tell all to give it their all on whatever they touch…it is amazing when they lead by example.

If you are not working towards excellence, then you are not working. The work of the ministry is not to be just “good enough”. It is too important.

When we accept mediocrity, it has a contagious effect and not for the good.

Well said! Looking forward to more insights like this.

If you are not working towards excellence, then you are not working. The work of the ministry is not to be just “good enough”. It is too important.

When we accept mediocrity, it has a contagious effect and not for the good.

Well said! Looking forward to more insights like this.

The recommendations you listed, Michael, may sound absurd to church teams that really want to get the word out about what they’re doing, but if a piece of visual communication does not effectively speak to the viewer, they are very likely not going to give it their time, especially if it’s obvious what they’re shooting for and it misses the mark. Even if the content itself does pique a slice of interest, it’s going to be a tough sell if it’s presented in a way that is lackluster. That, in turn, reflects poorly on what’s being advertised and ultimately little (if anything) is gained.

I keep remembering what you said at the HOW conference—the Church has been called to communicate the Gospel, which is unquestionably the most important message we have in this world has to communicate. It’s worthy of the best that we have to give. One could argue that simply “getting by” is an indication that you may not be using the true gifts God has given to your church, because the gifts he gives us are not given to just help us to “get by,” but to serve him well. Each church should be who they are, each knowing and utilizing its strengths(gifts) and supplementing its weaknesses (there’s lots of great, willing designers out there) when needed.

The recommendations you listed, Michael, may sound absurd to church teams that really want to get the word out about what they’re doing, but if a piece of visual communication does not effectively speak to the viewer, they are very likely not going to give it their time, especially if it’s obvious what they’re shooting for and it misses the mark. Even if the content itself does pique a slice of interest, it’s going to be a tough sell if it’s presented in a way that is lackluster. That, in turn, reflects poorly on what’s being advertised and ultimately little (if anything) is gained.

I keep remembering what you said at the HOW conference—the Church has been called to communicate the Gospel, which is unquestionably the most important message we have in this world has to communicate. It’s worthy of the best that we have to give. One could argue that simply “getting by” is an indication that you may not be using the true gifts God has given to your church, because the gifts he gives us are not given to just help us to “get by,” but to serve him well. Each church should be who they are, each knowing and utilizing its strengths(gifts) and supplementing its weaknesses (there’s lots of great, willing designers out there) when needed.