Sermon branding tip

May
28/
09

Taking Care of Dad (free sermon branding)

by Michael Buckingham

One of the great things about the Church Marketing Lab are when different ideas collide to bring in a huge idea…I love big ideas.

Father’s Day seems to be a tough service for many churches, all the one hit wonders are.…

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Sep
08/
08

Last call for input

by Michael Buckingham

I’m putting the final touches on my talk/workshop on sermon branding for the ministryCOM conference in OK.

What are the issues you want to talk about?

What do you struggle with?

Here’s a glimpse at some of it:

  • Sermon graphics vs. Sermon branding
  • Why literal is…

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Jun
10/
08

Sermon branding tip: Literal is boring.

by Michael Buckingham

The mind wants to be surprised, it attaches itself to things that create interest.

For example, if you’re working on a sermon about Abraham and Isaac’s journey up the mountain…don’t use imagery of a mountain. That’s expected. And expected = boring.

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