Stumbled on a great post by Pastor Brady Boyd of New Life Church. I don’t know Pastor Boyd and I’ve never been to New Life Church, but his words here really hit the need of perspective when it comes to church marketing, creative, etc. I’m obviously a big fan of church marketing, but not as [...]
Fall Festival Harvest Fest Harvest Party Fall Carnival And the list goes on and on for alternatives to “enjoy this season”. Of course what it really mean is that you don’t believe in Halloween but want to celebrate it anyway. I hear the word alternative being used but an alternative of kids dressing up and [...]
Many are asking about the slides…I think both for the content and to see the idea I introduced of the “140 character slide”…so, enjoy! Ninjas in the Church View more presentations from holycow. If you have a group of pastors or creatives…or better yet pastors AND creatives. I’d really like to have this conversation with [...]
I’ll hit the road tomorrow to head to Nashville for the NRB Convention. I have two sessions on Sunday, Escape from the Planet Mundane and Unchurched. Let me give you a preview (and maybe entice you to join me). Escape from the Planet Mundane I’m going to talk about church marketing, why it often sucks [...]
I recently had a conversation about email. We were putting together a business card for them and they wanted the email to be info@xyz.com. When I told them we should consider something that says something and didn’t take the generic route I received the response “people know info, it’s not really much of a branding [...]
Looks like Seth is jumping into the church arena a bit…good to see him here. Tony did a Q&A with him as part of the promo for Catalyst and to talk about Seth’s “new” Triibes.com. I put “new” in quotation marks because quite honestly, I’m a bit surprised at the lack of ingenuity from Seth [...]
I’m looking forward to ministryCOM 08 this year I will once again lead the Church Marketing Lab LIVE and will also do a session on Sermon Branding. If you haven’t registered, what are you waiting for? If you register by the end of the month you could win an iPod (which even if you already [...]
Before I put the final touches on my speaking gig at the HOW Design Conference I want to take a step back and realize that I live in the world of church marketing…it’s what I know, and find out what you want to know about church marketing. I also realize I’m talking to people who [...]
Who answers your phone? Who is the first person I see when I walk through your church doors? They set the tone of the experience that is to follow. If the voice that answers the phone simply answered the phone so it would stop ringing instead of looking forward to helping you connect with someone [...]
It doesn’t get bigger than a billboard in church marketing…well, unless you make the unfortunate choice of a giant Jesus statue…so what do you put on such a thing? It’s the size that gets many in trouble…more size, more content, right? Wrong. 7 words max. Your biggest challenge is catching people’s attention. You need come [...]