Pause for a moment… Think about Christ’s Church. (By Christ’s church, I mean every living believer.) Think about the resources God has made available to us. Consider the money we control. Consider the talent, gifts, and passion of perhaps two billion people. Now consider the needs around the world. What do you think God could [...]
Ok, you asked for it…though I’m not sure how useful my notes will be and you really need to be there to get the whole thing…but I hope you find these useful and that they generate some conversation. CHURCH MARKETING SUCKS I thought I was the only one who must’ve saw it It’s [...]
Christian TV Christian Schools Christian Amusement Parks Christian Radio Question: Who are these outlets reaching? In marketing we often talk about knowing your audience. If you know who you are talking to you can tailor your delivery of the message in a way they can relate to. In creating things like a Christian television program [...]
Do whatever it takes…just get em through the doors, God will do the rest. I have found myself recently talking about setting and meeting expectations because while the quote, which I’ve heard plenty of times before, sounds good…it simply isn’t how it works. We see it in children…they raise the level of expectations. We see [...]
I leave in the morning for the 2008 HOW Design Conference…what a great opportunity not just talk about the challenges of church marketing but also to show that we are moving forward as a church and that truth still stands strong. I hope this opens doors, begins conversations, stir up curiousity … I go with [...]
We are working with a church on a new identity/logo, as part of our process “friendly” and “welcoming” came back consistently as feedback inside and outside of the church. As we talked back and forth the pastor emailed me back with some very important words I think we could all be reminded of… The goal [...]
Before I put the final touches on my speaking gig at the HOW Design Conference I want to take a step back and realize that I live in the world of church marketing…it’s what I know, and find out what you want to know about church marketing. I also realize I’m talking to people who [...]
Move over blimp, someone wants your airspace. Using a soapy foam type substance, Flogos, will launch your cloud-like logo into the sky. The flogo clouds currently come as large as 48 inches and they are working on a 6-foot cloud. The Flogo machine works much like a Play-Doh Fun Factory. A boxlike contraption produces a [...]
Yes, my wife and I are expecting a baby boy. Sounds like he will be joining our family in October. I also have my 15 year old son that is about to get his driver’s license and it’s unbelievable to think that I could ask one son to drive to the store to get my [...]
